Getting to know food and lifestyle journalists can make a big difference in getting the market to notice new food and beverage products. The right exposure in the right place can take a new product from obscurity to national prominence really fast.
Food Fête brings all the players together in an intimate, invitation-only press reception and new product showcase where food, beverage and gourmet kitchenware companies meet one-on-one with top journalists. In just a few hours, Food Fête can help you accomplish what could otherwise take many months and a significant budget to achieve.
Editors who have previously attended Food Fête tell us the intimate setting and lively atmosphere provide a level of interaction they just don’t find during trade show booth visits. They also like sampling new products in a small, manageable location where they don’t feel rushed.
Companies receive their own exhibit table to offer samples to press attendees. Three company representatives may attend at this level. We provide the table, linens and tabletop signage, so there’s no booth to ship or, set-up.
Public Relations Agencies
Food Fête works closely with public relations agencies to support their client media relations programs. If you work for a PR firm and have clients that could benefit from meeting with journalists at Food Fête, contact us to discuss exhibitor and/or sponsorship opportunities.
What We’re Looking For
The products that excite us most span multiple categories, with the primary emphasis on being new. That’s why the press come to Food Fête, so the newest products are most likely to capture their attention. We’re particularly interested in hearing about soon-to-be-released products having little or no market awareness.
Some of the media outlets represented at previous Food Fête events include:
Food & Wine
Food Network Magazine
Better Homes & Gardens
Every Day with Rachael Ray
Fancy Food & Culinary Products