I’ve already gone on record that snack chips are one of my weaknesses.
That said, one of my long-standing issues with Frito-Lay brand products, in particular, is that they taste excessively salty. I know they are called “salty snacks” for a reason, but for my palate, it’s often too much.
Good news for me and like-minded snackers. Frito-Lay recently launched a lower sodium version of its more popular products called “Pinch of Salt.”
I recently tried the Ruffles and Fritos varieties, and was happy to taste a noticable difference between the regular and lower salt varieties. They also make Pinch of Salt Tostitos.
According to the company, the Pinch of Salt chips have 30-50% less salt than their original counterparts. By comparison, a 1 oz serving of Lay’s Classic potato chips contains 180mg sodium, while the lower salt version has 75mg. That’s pretty significant.
Flavorwise, there is a slight difference, but one that I welcome–especially when eating chips the way they were intended — swooping them into a bowl of dip that also probably has more salt than you’ll admit to your doctor.
Thanks Frito-Lay.



